For electricians

Electrical enquiries do not wait. Neither should your front desk.

Catch urgent fault calls, switchboard quotes, heat pump enquiries, and EV charger requests before they go cold.

Book a Free Electrical Front Desk Audit See how it works

Fig. — the enquiries you can't afford to lose

The electrical enquiries that slip first.

You're mid-way through a switchboard upgrade with the mains isolated. The phone rings — a fault call, maybe an EV charger quote. You can't answer, and by knock-off the caller has rung the next sparkie. These are the enquiries the front desk is built to hold onto.

  1. Job 01

    Urgent fault calls

    Answered fast and routed by the urgency rules you approve — not left ringing out to voicemail.

  2. Job 02

    Switchboard upgrade quotes

    Captured with the details you need before the site visit, so the quote can go out sooner.

  3. Job 03

    Heat pump enquiries

    Qualified while interest is warm — the sizing questions get asked before you call back.

  4. Job 04

    EV charger enquiries

    These often land with whoever answers first. The front desk is designed to help that be you.

  5. Job 05

    Safety check follow-up

    Past customers due for a recheck get a nudge, so repeat work doesn't ride on memory.

Every one of these comes down to the same four leaks: calls you cannot take, quotes that go quiet, enquiries after knock-off, and time spent quoting jobs that were never real.

Fig. — the electrical enquiry path

One clear path for every electrical enquiry.

A missed fault call gets a text back straight away. Urgent jobs follow the handoff rules you approve; everything else books a callback for when you're off the tools. You decide what counts as urgent — the system keeps the enquiry moving.

  1. 01

    Missed fault call

  2. 02

    Text-back

  3. 03

    Urgent handoff or callback booked
How the front desk handles electrical enquiries.

Fig. — what the front desk does

What's included for electricians.

Not a call centre, and not another app to log into. A managed front desk running quietly behind the business you already have.

  • Missed-call text-back

    You cannot take a call with your hands inside a live board. The moment a call goes unanswered, the caller gets a text so they know they have been heard — instead of hanging up and ringing the next sparky on the list.

  • Instant enquiry reply

    Website forms and messages get a fast, professional reply, so an enquiry does not go cold sitting in an inbox nobody checks until knock-off.

  • Quote request form

    Job type, address, urgency, and photos of the board or the fault, collected up front. You walk into the quote knowing what you are looking at.

  • Job qualification

    The questions that matter get asked before you call back — single or three-phase, age of the property, whether the mains need isolating. The jobs worth your time are easy to pick out.

  • Callback and site-visit booking

    Good-fit enquiries get moved toward a callback, a quote, or a site visit, on times you have made available.

  • Quote follow-up

    A switchboard quote you sent last week gets chased properly, instead of sitting unanswered in your sent folder.

  • Follow-up for quiet leads

    Enquiries that go quiet get a nudge on a schedule you set, so nothing depends on you remembering to check back in.

  • A simple pipeline

    New enquiries, callbacks, quoted jobs, follow-ups, won and lost — visible in one place, not spread across texts, voicemail and a notepad on the dash.

  • Review requests

    Once the job is signed off and the customer is happy, they get asked for a Google review.

  • Optional phone answering

    For calls you genuinely cannot get to, an answering assistant can take the caller's details using a script you write and approve, with clear rules for what gets handed straight to you.

Fig. — one job, start to finish

How it runs on a live job.

Here is what it looks like on an ordinary Tuesday.

  1. 10:14

    You are mid switchboard upgrade, mains isolated, hands full. The phone rings. You are not stopping for it.

  2. 10:15

    The call goes unanswered, so a text goes out straight away — short, in your wording, telling the caller you have seen them and will be in touch.

  3. 10:16

    They text back: power is out in half the house and the RCD keeps tripping.

  4. 10:17

    The qualifying questions go out, built around the urgency rules you set. Whole house or one circuit. Any smell of burning. Address.

  5. 10:19

    Answers come back. Under your rules, that combination gets tagged urgent.

  6. 10:20

    You get a notification with the answers already attached. You have not stopped working and you have not asked a single question yourself.

  7. 10:35

    Board is back up, mains re-energised. You check your phone and the full picture is already there.

  8. 10:36

    You ring back knowing what you are walking into, and decide: squeeze it in today, or first thing tomorrow.

Meanwhile a switchboard quote that came in at 9am — no drama, not urgent — already got a reply and a callback time for after knock-off. It is sitting in the pipeline waiting on a two-minute decision, not forgotten in a missed-call list.

Fig. — the limits, in writing

What stays your call.

This is the part most sparkies want settled before anything else: what is this thing allowed to say and do without me.

You set the price
The front desk never quotes a number, negotiates, or discounts. Pricing conversations stay with you.
Every message is one you approved
Replies, follow-ups and booking confirmations use wording you have signed off — not generic scripts written for someone else's business.
You decide what counts as urgent
No power and a burning smell might be. A general switchboard quote is not. You draw that line, and the rules follow it.
No promises on a live fault
Nothing tells a customer a job is safe, a fix will hold, or a callout time is guaranteed. Anything that sounds like a commitment on a safety issue stays with you.
You decide which jobs you take
The system does not accept work on your behalf. It books time for you to make that call.
Phone answering runs on your script
If you use it, you write it and you approve it, and you set what gets escalated straight to you.

The short version: it keeps the work visible and moving while you are on the tools. What happens to any of it is still your call.

Fig. — when the phone runs hot

Why electrical enquiries arrive in a rush.

Electrical demand in New Zealand does not sit flat across the year. It moves, and it moves fast.

Winter is a heat pump bottleneck

Bookings tighten from around May as households feel the cold coming, and installers report wait times stretching out through the coldest months. Customers who miss the autumn window end up ringing several installers at once trying to find whoever can fit them in — which means the job goes to whoever replies first, not necessarily whoever is best.

Storms bring a second wave, after the outage

Much of the country's network runs on overhead lines exposed to wind, salt and falling trees, and that is the single biggest cause of unplanned outages. When the lines company restores bulk supply, that is only the first half. Tripped RCDs, damaged boards and internal faults surface as a fresh round of callouts, often landing in the same day or two.

EV charger work is here, not coming

New Zealand's EV fleet passed 100,000 registered vehicles in 2026, with Auckland holding roughly 40% of them, and government-backed investment is adding thousands more public chargers on top. Home and small-commercial charger enquiries are a growing share of what electricians get asked to quote.

And there are not enough sparkies to go round

The trade sits on Immigration New Zealand's long-term skill shortage list, with MBIE's outlook pointing to sustained demand from housing and electrification. The phone keeps ringing. The question is who answers it first.

Sources: MBIE Occupation Outlook, Immigration New Zealand skill shortage list, EVDB.nz EV registration statistics, and NZ media reporting on storm-related outages.

How the season lands depends on where you work — see the regional pages for Auckland and Christchurch and Canterbury.

What electricians ask before they book the audit.

The two questions sparkies ask most before the audit, answered plainly.

  1. Job software

    “What if I already run ServiceM8 or Simpro?”

    Sits alongside ServiceM8, Tradify, Fergus, Simpro, or similar when that is listed in the proposal.

  2. Urgent callouts

    “I can't have anything making promises on a live fault.”

    Urgent jobs route by rule, and risky promises stay under your control.

Going deeper, for electrical businesses specifically:

FAQ

electricians questions

FAQ. 01 Is this an AI receptionist?

Not in the way that phrase usually means. This is a managed front desk — a process that gets built and run for you, using messages you approve. There is no tool for you to learn and no software licence to manage. If you add optional phone answering, it works from a script you write, and anything it cannot handle goes straight to you.

FAQ. 02 What if I already run ServiceM8, Tradify, Fergus or Simpro?

The front desk handles enquiry capture, replies, follow-up and booking. It can sit alongside your job management software when that is listed in the proposal. It is not there to replace what you already use for scheduling and invoicing.

FAQ. 03 Can it promise a callout time or make a call on a live fault?

No. Urgent jobs get flagged and routed to you by the rules you set. Anything that sounds like a safety promise or a firm callout commitment stays with you.

FAQ. 04 Do I lose control of pricing or which jobs I take?

No. You set prices and you decide which jobs you want. The front desk keeps enquiries moving and visible — it does not accept work or quote numbers for you.

FAQ. 05 I am already flat out. Why would I want more enquiries?

This is not about generating more. It is about not losing the ones you already get to a missed call or a forgotten follow-up. If you are turning work away, the callback and pipeline pieces are worth a look on their own.

FAQ. 06 What do you need from me to get it running?

Your business details, the services and areas you cover, access to the relevant accounts, your approved wording for messages, and reasonably prompt feedback while it is being set up and tested.

Free Front Desk Audit

See where your electrical enquiries are leaking.

Catch urgent fault calls, switchboard quotes, heat pump enquiries, and EV charger requests before they go cold. Book a free audit and we'll map where jobs are slipping — no pressure, no lock-in.

Book a Free Electrical Front Desk Audit

Not shared leads. Not just ads. Not another app. A managed front desk built for trade businesses.